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We all have heard about designer fashions, designer watches, or designer bags. But, have you heard about designer eggs?

When you shop around supermarkets, you will probably come across eggs tagged with labels such as “Omega 3”, “Low Cholesterol”, “Organic Selenium”, “Beta-carotene”, and more. They also cost very much more than the normal eggs. Perhaps that is why they are termed as “designer eggs”.

These Designer eggs are not new at all. They have been in the market since early 1990s, and they are already a booming business in the West. A 2004 Associated Press report from Loa Angeles indicated that designer eggs account nearly 5 percent of the US$3 billion egg market in the United States.

They are none other than those produced by feeding egg-laying hens with a special diet rich in certain vitamins and other nutrients. The special diet usually includes kelp, flax seeds, canola oil and marigold extract. Different categories of designer eggs serve different purposes. For example, “Omega-3” eggs are claimed to be heart-healthy, and “Carrot” eggs are high in luteins, which play a role in preventing eye disease.

However, if you asked people who had consumed them, they will tell you that when cracking them open, one can rarely tell the difference between these designer eggs and the normal eggs. Then, why there are a growing number of people who are willing to pay such a high price for these eggs? The answer is that these designer eggs are healthier than normal eggs.

A study, involved 16 healthy men who were given a liquid Omega-3-fortified egg breakfast for 21 days, reported that their blood triglyceride levels dropped by an average of 32 percent. This also means that their risk of getting heart disease was also greatly reduced. The results were published in 2006 in Canada’s Food Research International Journal.

Nevertheless, this does not imply that people can eat as many of these designer eggs as they like because people still need to keep track of their own cholesterol intake. Remember this: high cholesterol level is one of the many risk factors for heart disease.

The recommended intake of cholesterol is less than 300 mg a day. As one egg contains about 210 mg of cholesterol, it makes sense that one should not take more than 4 egg yolks a week. Although fortified eggs or low cholesterol eggs are healthier alternatives, they still contain 110 mg to 170 mg of cholesterol per egg.

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